Love That Design, a global interior design platform that showcases the region’s best architecture and interior design projects recently conducted a survey with over 100 professionals belonging to various groups in the design ecosystem. Clients, contractors, design firms, manufacturers and educators explored current findings and identified any major shifts, trends and insights happening within the design industry. Factors such as the economy, technology, education, geopolitical and the impact of covid were assessed.
The report highlighted that the MENA region sets a high benchmark for a global design where the Middle East scores 6.9 out of 10 as the average client rating for inspirational design while 85% of survey respondents agreed that Europe and the UK were leading the way for inspirational design. However, the UAE isn’t far behind. At least 60% of respondents believed the UAE, and Dubai in particular is rising up the challenge. One possible reason for the improved outlook is Expo 2020 with an influx of foreign investment and a rise in tourism projects leading to an increase in incoming design talent into the region.
Ben D’souza, Co-Founder, Love That Design said, “The UAE and KSA’s efforts to develop a strong non-oil-based economy will pay off well for the design industry. Opportunities outside of the usual corporate design projects (finance, government or FMCG) will emerge, drawing more talent into the region. Designs are becoming bolder, more experiential, and grander. A clear example is the exciting new entertainment market in the KSA. With the relaxation of rules and changes in policies, a lot of room for opportunity and growth has opened up.”
“More direct purchases, digital-only dealerships, demand for sustainable products are some of the changes we at Love That Design foresee the industry will start to come through in 2022.”
The corporate sector continues to take the dominant lead in driving the design industry’s growth. Survey results point to a strong 48% of total respondents who believe projects from local and multinational companies will fuel much of the growth and creativity in the industry. At 70%, contractors are most bullish about corporate sector projects. A shared belief among them is the continued demand for innovative workspaces, regardless of the economic situation caused by the pandemic.
Hospitality is perceived to come in second place. The region’s flourishing tourism economy and its contribution to the GDP lend themselves well as a key driver behind the design industry’s growth. Leaving aside the impacts of Covid-19, the tourism sector has plenty to offer, including but not limited to the staycation culture. Covid-19 has accelerated digital transformation in the design industry pushing design firms, contractors and manufacturers to embrace the latest technology.
Close to 36% believe current economic conditions made worse by covid-19 will have lingering effects and will remain the biggest threat in 2025. Another 17% conveyed concerns about global political uncertainty posing a threat to market stability.
23% of designers surveyed believed cultural considerations should be the top priority during the conceptualization stage. But clients feel differently – a little over 33% want to focus on technology. and over 36% believe that software is the key to solving problems and enhancing design capabilities.
24% of clients surveyed also expressed that Project Management was a key desirable expertise for evaluating tenders to award projects. Across all respondents, however, 20% feel presenting a creative offering is the top criteria, while 17% believe industry experience is the driving force to winning projects and 13% feel customer relationships and strategic alliances are key components to success.
To download the full report, please visit – https://www.lovethatdesign.com/insights/design-2021/
The best sanitizer in the world, Hand & Hand, is here in the UAE
A portion of the proceeds from each purchase of the all-new, all-cool sanitizer will be donated to Dubai Cares in...
Yas Island goes Hart: Kevin Hart announced as the destinations first ‘Chief Island Officer’
Something big is brewing on world’s most entertaining Island and Kevin Hart is giving a glimpse to the viewers of...
Tourism 365 to showcase Abu Dhabi’s leisure tourism sector at ATM
The tourism development company aims to highlight its strategic partnerships with the Department of Culture and Tourism – Abu Dhabi...
Tomorrowland to open magical desert destination Terra Solis in Dubai
Visitors from around the world will experience the finest music, a vibrant pool scene, incredible dining, and a unique glamping...
Industry experts optimistic about future of international travel and tourism in the Middle East
High-profile panellists speaking on the ATM Global Stage said flexibility and sustainability would drive long-term growth in regional travel and...
Ahmed bin Saeed opens Arabian Travel Market 2022
Middle East’s largest travel and tourism exhibition features 1,500 exhibitors, representatives from 158 global destinations, and an anticipated 20,000 attendees
Swiss Evening Showcases Best of Switzerland at Expo 2020 Dubai
Lake Geneva Region of Switzerland Takes Centre Stage At World’s Greatest Show
The fourth and final Yas Racing series concludes at Yas Marina Circuit
The Abu Dhabi-based circuit enjoyed a thrilling season of motorsport across four rounds
Alamar Foods, the master franchisee of Domino’s in the MENAP region, launches the 50th Domino’s store in the UAE
Alamar Foods to announce the opening of Domino’s 50th store in the UAE marking UAE’s Golden Jubilee
ARB Emirates All Revved Up for Upcoming Wheelers Festival in Sharjah
A Nissan Y61 and two other vehicles that will be fully loaded with ARB accessories are going to be prominently...
One million visitors to Expo 2020 Dubai’s Terra – and 95 per cent pledge to make sustainable change
The millionth visitor was Dubai resident Santhosh Fernandes, who was at Expo 2020 Dubai with his wife Sheetal, children Seona,...
Welcome To The Jungle, Monkey Bar Is Now Open!
Take a walk on the wild side at Dubai’s hottest new venue.
African Union displays wealth of culture and vision, while celebrating Expo 2020 Dubai Honour Day
he African Union Pavilion at Expo 2020 Dubai is located in the Opportunity District and tells the story of the...
Unwind at the Newly Launched Saturday Night Brunch at Latest Recipe
The modern brasserie presents a relaxed evening atmosphere for guests to unwind with friends and family.
Prestigious Taqdeer Award celebrates Expo 2020 contractors raising the bar in worker welfare and health and safety
The extraordinary edition of the annual Taqdeer Award recognised both companies and individuals based on their ongoing dedication to upholding...