Connect with us

Business & Money

Ford+ Maximized Value for Customers, Improved Business Resilience, Efficiency, Growth, Margins

Published

on

  • Capital markets event yesterday featured updates from company leaders on Ford’s ambitious strategy, including KPIs and financial targets for three global business segments
  • Reports included financial bridges to a company adjusted EBIT margin of 10% in 2026, and to similarly timed EBIT margin targets for Ford Blue, Ford Model e and Ford Pro
  • Company announced new battery raw-material definitive agreements, strengthening Ford’s sourcing to produce two million EVs by the end of 2026 – and beyond
  • For full-year 2023, company maintains guidance of $9 billion to $11 billion in adjusted EBIT and about $6 billion in adjusted free cash flow

 Less than two quarters into full deployment, the teams behind the Ford+ growth plan’s new customer-centered business segments are redefining customer value, while at the same time reducing cyclicality, improving capital efficiency, and generating profitable growth and strong free cash flow.

That was the essential message of CEO Jim Farley, CFO John Lawler and other Ford leaders to hundreds of investors, analysts and others that attended the company’s capital markets event that took place yesterday in-person and virtually.

“The days of being all things to all people are over at Ford,” Farley said. “We’re developing and delivering connected, digital products that give customers tailored ownership experiences – opening up diverse revenue pools and unprecedented growth for us instead of jockeying for slivers of share with complex hardware in over-served vehicle categories.”

Farley said that Ford is “competing differently” and placing “big bets” through each of its three, customer-centered business segments:

Ford has fresh, in-demand products and ambitious objectives for profitable growth for each of the businesses, which are making decisions – including about how to allocate capital – based on the specific needs of their different customers.

“We want to give customers services and experiences they can’t live without – including things we haven’t yet imagined,” said Farley.

Farley and Lawler were joined by Kumar Galhotra of Ford Blue; Doug Field and Lisa Drake of Ford Model e; and Ted Cannis of Ford Pro. Collectively, they described how the company is raising its standing with millions of longtime customers around the globe – and creating appeal with millions of new ones who are often younger, more diverse and haven’t previously considered Ford.

Advertisement

Latest

Health & Fitness9 hours ago

Dubai Health Authority celebrates the 52nd UAE Union Day

The Dubai Health Authority (DHA) celebrated the 52nd UAE Union Day, with officials expressing their pride at the country’s remarkable...

Awards9 hours ago

Dubai Culture Awards Winners in 2nd Dubai Festival for Youth Music

Dubai Culture and Arts Authority (Dubai Culture) announced the winners of the Dubai Festival for Youth Music during the conclusion...

Events & Happenings9 hours ago

Experience the first snowing street in Dubai this December

Embark on a Winter Wonderland Journey! Dubai’s Raining Street is temporarily transforming into Dubai’s first Snowing Street at Cote d’Azur...

Developments10 hours ago

Nissan Middle East elevates ownership experiences with six-month manufacturer-backed warranty on Genuine Parts

Nissan solidifies its commitment to customer satisfaction and quality, by announcing a six-month manufacturer-backed warranty on all genuine parts sold...

Business & Money10 hours ago

Ajman Bank collaborates with Mastercard to introduce cross-border payment services

Ajman Bank has initiated a strategic partnership with Mastercard to launch cross-border payment services for person-to-person (P2P) fund transfers through...

Real Estate2 days ago

Azizi Developments renews its partnership with US-based Cummins Inc. for another six buildings in Riviera

Azizi Developments, a leading private developer in the UAE, has renewed its partnership with the American global leader in the...

Events & Happenings2 days ago

Fever Celebrates UAE National Day with a Free Candlelight Concert at the Founder’s Memorial in Abu Dhabi

After having delighted audiences worldwide, Candlelight international concert series created by Fever is set to enchant Abu Dhabi once more....

Business & Money2 days ago

eToro recognises Abu Dhabi as a rising fintech hub, receives approval from ADGM to operate in the UAE

Abu Dhabi Financial Markets Authority (ADGM), the international financial centre in the capital of the United Arab Emirates, and eToro,...

Art & Culture2 days ago

Five-Time Grammy Award-Winning Jazz Fusion Ensemble, Snarky Puppy, Set to Captivate Dubai.

 Brace yourselves, music aficionados! Renowned for their genre-blurring sound, Snarky Puppy has earned a stellar reputation for pushing the boundaries...

Sports2 days ago

Slow and Saucy: Heinz® unveils the Slowmaster 57 – The world’s first ketchup racetrack where speed takes a backseat and true quality finishes last!

 As the world’s fastest cars speed around the Yas Marina Circuit at over 200mph for the finale of the F1...

Events & Happenings3 days ago

Shania twain brings show-stopping country-pop performance to abhu dhabi grand prix

Global icon Shania Twain has wrapped up the third day of the Yasalam After-Race Concerts presented by e& at the...

Healthcare4 days ago

Burjeel Holdings Launches Advanced Day Surgery Center in Abu Dhabi’s Al Shahama

As part of its efforts to enhancing access to healthcare services and meeting the community’s evolving needs, Burjeel Holdings launched...

Events & Happenings4 days ago

Sharjah Old Cars Club marks UAE’s 52nd National Day with Route 71 rally

The Sharjah Old Cars Club is all set for an adrenaline-fueled extravaganza marking the UAE’s 52nd National Day celebrations with...

Events & Happenings4 days ago

MOTIONGATE™ Dubai celebrates the Smurfs 65th anniversary with live entertainment, meet & greets and more!

MOTIONGATE™ Dubai, the region’s largest Hollywood-inspired theme park is rolling out the blue carpet to celebrate the all-blue Smurfs 65th...

Events & Happenings4 days ago

Stride Ventures Makes History: First Indian Homegrown fund manager to receive IPA from FSRA (Abu Dhabi Global Market) for CAT 3C License, Paving the Way for Global Expansion

 Stride Ventures, a venture debt fund renowned for supporting pioneering startups and high-growth companies, unveils its latest milestone by securing...

Advertisement

Trending