Connect with us

Art & Culture

SCTDA highlights the emirate’s cultural tourism sector at Seoul International Book Fair

During Sharjah Guest of Honour’s participation at the 65th edition of the international event

Published

on

The Sharjah Commerce and Tourism Development Authority (SCTDA) in a momentous occasion is participating in the emirate’s Guest of Honour program at the 65th Seoul International Book Fair for the first time. As part of its agenda during the international event, the authority is showcasing the remarkable cultural tourism sector and its unique offerings in Sharjah. In 2022, the emirate registered a significant surge in hotel guests arrivals with a noteworthy increase of 16% in total number of guests compared to the previous year, resulting in an impressive 1.4 million guests.

Through its participation, SCTDA is highlighting Sharjah’s rich tourist attractions, with a particular emphasis on cultural tourism. The authority is showcasing Sharjah as an Arab and Islamic culture and literature capital, boasting a wealth of educational, historical and heritage sites, museums, theatres, cultural hubs, advanced scientific research and academic centres, and an array of cultural and entertainment events and festivals that are unrivalled in magnitude on a global scale, solidifying Sharjah’s prominence in the region.

Commenting on the participation, HE Khalid Jasim Al Midfa, Chairman of SCTDA, said: “We are committed to the continual development of the tourism industry by fostering strategic partnerships with both the government and private sectors, and leveraging key platforms to showcase the unique and unparalleled features of tourism in the emirate of Sharjah to attract an increasing number of visitors to the emirate. Our presence at the Seoul book fair serves as a continuation of this endeavour.”

He added: “The mutual friendship and partnership between South Korea and Sharjah are undergoing significant positive development, manifesting in several vital domains, notably culture, tourism, economy and trade. It is our vision to invest in this progressive trajectory and acquaint South Korean tourists with the captivating offerings of Sharjah. Serving as a gateway to explore the authenticity of the Emirati and Arab culture, Sharjah stands as a unique destination for those seeking to explore innovative and sustainable tourism practices.”

Featuring “Sharjahverse”, SCTDA provided visitors with an interactive experience of Sharjah’s tourism attractions through the metaverse city of Sharjah, where visitors virtually toured and explored the iconic destinations that the emirate has to offer.

Advertisement

Latest

Sports3 months ago

Continental Racing: Emirati Team Clinches Victory in GT4 Class at the Hankook 24H Dubai

In a weekend filled with high-octane excitement, the celebrated Hankook 24H Dubai race returned to the famed Dubai Autodrome, continuing...

Art & Culture3 months ago

du achieves the Best Culture & Employee Engagement in the Region with 81% Rating in Glint’s Index

du, from Emirates Integrated Telecommunications Company (EITC), today announced results of the Culture & Employee Engagement Index survey conducted through...

Food & Beverages3 months ago

Dinner on the Beach: A Culinary Journey with French Flair at Drift Beach Dubai

This Valentine’s Day, DRIFT introduces a captivating experience – Dinner on the Beach. For the first time at DRIFT, relish...

Travel & Tourism3 months ago

Readers are rewarded at emirates airline festivals of literature

Emirates Airline Festival of Literature kicked off the first day of their 2024 edition with a ceremony to honour the...

Events & Happenings3 months ago

Abu Dhabi Festival 2024 Honors Giacomo Puccini’s Legacy With Spectacular Gala Concert

In the presence of H.H. Sheikh Saud bin Saqr Al Qasimi, Supreme Council Member and Ruler of Ras Al Khaimah,...

Healthcare3 months ago

Emirates Health Services concludes its successful participation in Arab Health 2024

Emirates Health Services, the exclusive partner in healthcare services, successfully concluded its participation in Arab Health 2024, which concluded on...

Automotive3 months ago

Ride in Style: Don’t Miss Out on Arabian Automobiles’ Renault Duster Offers

Renault of Arabian Automobiles, the exclusive Renault dealership serving Dubai, Sharjah, and the Northern Emirates, and a flagship company within...

Information & Technology3 months ago

Emirates Post Group Unveils New Brand Identity ‘7X’ for Future

Emirates Post Group Company (EPG) has unveiled its new brand identity – 7X – during an exclusive event at Madinat...

Health & Fitness3 months ago

Emirates Health Services “Basma” Project Addresses Healthcare Requirements in 313 Schools

Dr. Shamsa Majid Lootah, Director of the Public Health Department at Emirates Health Services (EHS), announced the launch of the...

Health & Fitness3 months ago

MoHAP hosts panel discussion on Nursing future at Arab Health 2024

"Nursing… Ambitious Future Insights"

News3 months ago

‘Vilal Housing’ to deliver 50 Residential Villas by 2024 to its Clients in the UAE

The nation-wide company constructs homes exclusively for UAE citizens across 7 emirates

News3 months ago

Statement by Ahmad bin Meshar Al Muhairi, Secretary General of SLC

on the Anniversary of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum’s accession as the Crown Prince of...

Automotive3 months ago

Audi Middle East and Museum of the Future enter 3rd year of partnership, with the showcase of the revolutionary activesphere concept

Audi Middle East and Museum of the Future have announced the arrival of the revolutionary activesphere concept car, marking a...

News3 months ago

Watani Al Emarat signs MoU with Emirates Society for Parent Care and Relief

To strengthen collaboration in organizing and supporting the senior citizen community

News3 months ago

Global Village announces second Geely Raffle Draw for a chance to win a Flagship Geely Tugella

Raffle participation will run until March 7th, and winner will be announced at Global Village on March 8, 2024 from...

Advertisement

Trending